Startups are disrupting most industries while innovation at corporations doesn't move fast enough
Why are startups good at innovating and disrupting?
Unleash corporate innovation
with the disruptive power of startups
Learn to think and act like a startup. Empower your organization with the right mindset, tools and platforms to embrace the era of technological disruption. Promote and implement innovation that uses you current assets and customers as a driver of unprecedented disruption.
Abundance and Exponentiality
We live in a world of abundance, where 3 billion additional people will be coming online in the next 5 years. The ability to effectively manage abundance and navigate this interconnectedness will be essential to your company’s success. Waze, AirBnB and others stand out as examples of companies that leveraged abundance and interconnectedness to change industries. Through adapting characteristics of exponentiality, your company can also innovate like a startup to avoid extinction.
Surviving and thriving in the digital age requires your company to have a vision that is massive. Learn to create the higher, aspirational purpose of your company, which will establish the proper foundation to perform at least 10X better than competitors, while also capturing the world’s imagination. Additional exponential characteristics such as converting the external crowd into an engaged community for your company, and giving the right focus and attention to the role of data will also be introduced.
Achieving at least a 10X greater impact than competitors is crucial to surviving the digital age. In order to reach this, your company needs to develop an infrastructure to empower and manage innovation. Innovating on the edge is one example of this infrastructure, where ideas can be explored at the pace of a startup, without causing chaos to established structure. Learn how established internal assets of the company can also be integrated into this evolved infrastructure.
With the market constantly changing in many different ways, product market fit becomes the most important driver for validation. Learn how to create shorter cycles of experimentation that allow for testing assumptions and adapting market feedback. This allows for continuous improvement, reducing time-to-market, while keeping costs low and minimizing risk.
Understanding the implications of modern technologies and their fit with business goals can be a big differentiator from competitors. This entails an exploration of platforms and products, along with a modern approach to product building through rapid prototyping, APIs and integrating external products. Learn how the company can create pathways that shorten time to market, adapting lessons learned from iteration, to eventually reach the creation of scalable platforms that drive exponential impact.
Learn the new approach to marketing and engagement through key concepts of growth hacking. See what new mechanisms exist to engage users and more accurately understand and predict their habits through the most pertinent metrics. Understand the evolution of growth as moving beyond one person, or one division’s job, and how it sits at the heart of a company where everyone works in-sync towards growth objectives.
Raise funds that support and can scale the innovation that is created. Understand different cycles of raising funding, diverse funding models, and how to define the appropriate funding strategy. Additionally, explore alternatives to building or creating innovation, such as acquisition of startups and startup ideas, partnerships with venture builders and accelerators and creating internal centers for innovation.
• C-level executives & innovation leaders at established companies and organizations
• Government and public organizations
• Educational organizations
• Large corporations and established businesses
• Organizations looking to embrace innovation
• Innovation teams at corporations
WHAT THEY SAY